For individual or additional activities and activities, further data protection declarations and other legal documents such as general terms and conditions (GTC), terms of use or conditions of participation may apply.

1.Contact addresses

Responsibility for processing personal data:

SSM - The media union
Birmensdorferstrasse 65
8004 Zurich

2. Terms and legal bases

2.1 Terms

personal data is all information relating to a specific or identifiable person. Eine person concerned is a person about whom personal data is processed.

Edit encompasses everybody handling of personal data, independently of the means and procedures used, in particular the storage, disclosure, procurement, collection, deletion, storage, alteration, destruction and use of personal data.

2.2 Legal bases

We process personal data in accordance with Swiss data protection law, in particular the Federal Data Protection Act (DSG) and the Federal Data Protection Act (VDSG).

3. Type, scope and purpose

We process the personal data that requisite are in order to be able to carry out our activities and activities permanently, in a user-friendly, safe and reliable manner. Such personal data may in particular fall into the categories of inventory and contact data, browser and device data, content data, meta or marginal data and usage data and location data.

We can personal data by third partiesHave it edited. We can process personal data together with third parties or transfer it to third parties. Such third parties include in particular respecialized providers whose services we use. We also guarantee data protection for such third parties.

We process personal data fundamentally only with the consent of the data subject, unless processing is permitted for other legal reasons, for example to fulfill a contract with the data subject and for appropriate pre-contractual measures to protect our overriding legitimate interests, because the processing is apparent from the circumstances or after prior information.

In this context, we process in particular information that a data subject receives when contacting us — for example by letter, email, instant messaging, contact form, social media or telephone — or when registering for a user account voluntarily and by yourself transmitted to us. If you transfer personal data to us via third parties, you are obliged to guarantee data protection vis-à-vis such third parties and to ensure the accuracy of such personal data.

We also process personal data that we receive from third parties, obtain from publicly available sources or collect when carrying out our activities and activities, if and to the extent that such processing is permitted for legal reasons.

4. Personal data abroad

We process personal data fundamentally in Switzerland. However, we can also disclose or export personal data to other countries, in particular to process or have it processed there.

We may disclose personal data to all countries and territories around the world, provided that local law guarantees adequate data protection in the opinion of the Federal Data Protection and Information Commissioner (FDPÖB) or in accordance with a resolution of the Swiss Federal Council.

5. Rights of data subjects

Data subjects whose personal data we process have the rights under Swiss data protection law. This includes the right to information and the right to correct, delete or block the processed personal data.

Data subjects whose personal data we process have the right to lodge a complaint with a competent supervisory authority. The supervisory authority for data protection in Switzerland is the Federal Data Protection and Information Commissioner (FDPIC).

6.Data security

We take appropriate technical and organizational measures to ensure data security appropriate to the respective risk. Unfortunately, we cannot guarantee absolute data security.

Access to our website is carried out using transport encryption (SSL/TLS, in particular with the Hypertext TransferProtocol Secure, abbreviated HTTPS). Most browsers mark transport encryption with a padlock in the address bar.

Our digital communication is subject to — how fundamentally any digital communication — mass surveillance without cause and suspicion as well as other surveillance by security authorities in Switzerland, the rest of Europe, in the United States of America (USA) and in other countries. We have no direct influence on the corresponding processing of personal data by secret services, police stations and other security agencies.

7. Use of the website

7.1 Cookies

We may use cookies. Cookies — our own cookies (first-party cookies) as well as cookies from third parties whose services we use (third-party cookies) — are data that is stored in your browser. Such stored data need not be limited to traditional cookies in text form. Cookies cannot execute programs or transmit malware such as Trojans and viruses.

When you visit your browser, cookies can be stored temporarily as “session cookies” or for a certain period of time as so-called permanent cookies. “Session cookies” are automatically deleted when you close your browser. Permanent cookies have a specific storage period. In particular, cookies make it possible to recognize your browser the next time you visit our website and thus, for example, to measure the reach of our website. However, permanent cookies can also be used for online marketing, for example.

You can deactivate and delete cookies in whole or in part in your browser settings at any time. Without cookies, our website may no longer be fully available. If and to the extent necessary, we actively seek your express consent to the use of cookies.

In the case of cookies that are used to measure success and reach or for advertising, there is a general objection (“opt-out”) for numerous services via AdChoices (Digital Advertising Alliance ofCanada), which NetworkAdvertising Initiative (NAI), YourAdChoices (Digital Advertising Alliance) or Your OnlineChoices (European Interactive Digital Advertising Alliance, EDAA) are possible.

7.2 Server log files

We may collect the following information for each access to our website, provided that it is transmitted from your browser to our server infrastructure or can be determined by our web server: date and time including time zone, Internet Protocol (IP) address, access status (HTTP status code), operating system including user interface and version, individual sub-page of our website accessed including the amount of data transferred, last accessed in the same browser window Website (referrer or referrer).

We store such information, which may also represent personal data, in server log files. The information is required to provide our website in a durable, user-friendly and reliable manner and to ensure data security and, in particular, the protection of personal data — including by third parties or with the help of third parties.

7.3 Tracking pixels

We may use tracking pixels on our website. Tracking pixels are also known as web beacons. Tracking pixels — including from third parties whose services we use — are small, usually invisible images that are automatically retrieved when you visit our website. Tracking pixels can be used to collect the same information as in server log files.

7.4 Comments

We may allow you to post comments on our website. In this context, we process in particular the information that a commenting person himself transmits to us, but also the Internet Protocol (IP) address used as well as the date and time. This information is required to enable comments to be published and to ensure protection against misuse, which is in our overriding legitimate interest.

8. Notifications and notifications

We send notifications and messages via email and other communication channels such as instant messaging or SMS.

8.1 Measuring success and reach

Notifications and messages can contain web links or tracking pixels that record whether an individual message was opened and which web links were clicked on. Such web links and tracking pixels can also record the use of notifications and messages on a personal basis. We need this statistical recording of usage to measure success and reach in order to be able to send notifications and messages based on the needs and reading habits of recipients effectively and in a user-friendly and durable, secure and reliable way.

8.2 Consent and objection

They must fundamentally expressly consent to the use of your e-mail address and other contact addresses, unless the use is permitted for other legal reasons. We may log such consents, including Internet Protocol (IP) address and date and time, for evidence and security reasons.

They can fundamentally Opt out of receiving notifications and communications, such as newsletters, at any time. With such an objection, you can at the same time object to the statistical recording of use for measuring success and reach. We reserve the right to receive necessary notifications and notifications in connection with our activities and activities.

8.3 Notification and Notification Service Providers

We send notifications and messages with the help of specialized service providers.

In particular, we use:

• Netmailer: Newsletter tool; provider: PAWECO GmbH, Eich (Switzerland); data protection information: Privacy statement, Data protection and security in sending newsletters

9. Social media

We are present on social media platforms and other online platforms in order to be able to communicate with interested people and to provide information about our activities and activities. In connection with such platforms, personal data can also be processed outside of Switzerland.

The general terms and conditions (GTC) and terms of use as well as privacy policies and other provisions of the individual operators of such platforms also apply. In particular, these provisions provide information on the rights of data subjects directly vis-à-vis the respective platform, including, for example, the right to information.

10. Third party services

We use services from third parties to make our activities and activities durable, user-friendly, secure and reliable. Such services may also be used to embed content into our website. Such services require your Internet Protocol (IP) address, otherwise the corresponding content cannot be delivered.

For their own safety-related, statistical and technical purposes, third parties whose services we use may aggregate, anonymize or pseudonymize data in connection with our activities and activities. This includes, for example, performance or usage data.

In particular, we use:

• Services from Google: Providers: Google LLC (USA)/Google Ireland Limited (Ireland) for users in the European Economic Area (EEA) and Switzerland; general information on data protection: “Privacy and Security Principles”, Privacy statement, “Google is committed to complying with applicable data protection laws”, “Google Product Privacy Guide”, “How we use data from websites or apps that use our services” (information from Google), “Types of cookies and other technologies used by Google”, “Personalized advertising” (activation/ deactivation/ settings).

10.1 Digital infrastructure

We use services from third parties to make use of the necessary digital infrastructure in connection with our activities and activities. These include, for example, hosting and storage services from specialized providers.

In particular, we use:

• Webflow: Website builder with CRM support; provider: Webflow Inc. (USA); Swiss and EU privacy policy
• Make.com: Data processing tool; provider: Celonis Inc. (USA); data protection information: Data protection declaration (“Privacy notice”), Terms and conditions
• Tally.so: Service provider for complex forms; provider: Tally (Belgium); data protection information: data protection declaration (“Privacy policy”), Terms and conditions

10.2 Social media features and social media content

We use services and plug-ins from third parties to embed features and content from social media platforms and to enable content sharing on social media platforms and other means.

In particular, we use:

• Facebook (social plugins): embedding Facebook features and Facebook content, such as “Like” or “Share”; providers: Meta Platforms Ireland Limited (Ireland) and more meta companies (including in the USA); data protection information: Privacy statement.
• Instagram platform: Embedding Instagram content; providers: Meta Platforms Ireland Limited (Ireland) and more meta companies (including in the USA); data protection information: Privacy statement (Instagram), Privacy statement (Facebook).
• TikTok (social plugins): Embedding TikTok features and content, for example “Share to TikTok”; providers: TikTok Information Technologies UK Limited (Great Britain) and TikTok Technology Limited (Ireland) for users in the European Economic Area (EEA), Great Britain and Switzerland/TikTok Inc. (USA) for users in the USA/TikTok Pte. Ltd. (Singapore) for users in the rest of the world; data protection information: Privacy statement, “Privacy Policy for Younger Users”, cookie policy, “TikTok for Business - Privacy and Cookie Policy”.
• Twitter for websites: Embedding Twitter features and content, for example to display tweets; provider: Twitter International Company (Ireland) for users in the European Economic Area (EEA) and in Great Britain/ Twitter Inc. (USA) for users in the rest of the world; data protection information: Privacy statement, “Twitter for websites — information about ads and privacy”, “How we use cookies and similar technologies”, “Personalization based on derived identity”, “Privacy settings for personalized ads”.

10.3 Map material

We use third-party services to embed maps on our website.

In particular, we use:

• Google Maps including Google Maps Platform: Map service; Google Maps-specific data protection information: “How Google Uses Location Information”.
• Openstreetmap (OSM): Map service; provider: OpenStreetMap Foundation (Great Britain); data protection information: Privacy statement.

10.4 Audiovisual media

We use services from third parties to enable audiovisual media, such as music or videos, to be played directly on our website.

In particular, we use:

• YouTube: videos; provider: Google (including in the USA); YouTube-specific data protection information: “Privacy and Security Center”, “My data on YouTube”.

10.5 Fonts

We use services from third parties to embed selected fonts as well as icons, logos and symbols into our website.

In particular, we use:

• Google fonts: Fonts; Google Fonts-specific privacy information: “What does using the Google Fonts API mean for my users' privacy?” (“What does using the Google Fonts API mean for the privacy of my users?”).

10.6 Advertising

We use the opportunity to specifically Advertising our activities and activities to be displayed by third parties, such as social media platforms and search engines.

In particular, we want to use such advertising to reach people who are already interested in or might be interested in our activities and activities (Remarketing and Targeting). For this purpose, we may transfer appropriate — possibly also personal — information to third parties who enable such advertising. We can also determine whether our advertising is successful, i.e. in particular whether it leads to visits to our website (Conversion Tracking).

Third parties with whom we advertise and where you are registered as a user can only associate the use of our online offer with your profile there.

In particular, we use:

• Facebook advertising (Facebook Ads): Social media advertising; providers: Meta Platforms Ireland Limited (Ireland) and more meta companies (including in the USA); data protection information: Remarketing and targeting, in particular with the Facebook pixels as well as Custom Audiences including Lookalike Audiences, Privacy statement, “Advertising preferences” (User login required).
• Google Ads: search engine advertising; Google Ads-specific data protection information: advertising based, among other things, on search queries, with various domain names — in particular doubleclick.net, googleadservices.com and googlesyndication.com — being used for Google Ads, “Advertising” (Google), “Why am I seeing a specific ad?”.
• Instagram ads: Social media advertising; providers: Meta Platforms Ireland Limited (Ireland) and more meta companies (including in the USA); data protection information: remarketing and targeting, in particular with Facebook pixels as well as Custom Audiences including Lookalike Audiences, Privacy statement (Instagram), Privacy statement (Facebook), “Advertising preferences” (Instagram) (registration as a user is required), “Advertising preferences” (Facebook) (User login required).
• TikTok Ads: Social media advertising; providers: TikTok Information Technologies UK Limited (Great Britain) and TikTok Technology Limited (Ireland) for users in the European Economic Area (EEA), Great Britain and Switzerland/TikTok Inc. (USA) for users in the USA/TikTok Pte. Ltd. (Singapore) for users in the rest of the world; data protection information: Remarketing and targeting, in particular with TikTok pixels, Privacy statement, “Privacy Policy for Younger Users”, cookie policy, “TikTok for Business - Privacy and Cookie Policy”.

11. Extensions for the website

We use extensions for our website to be able to use additional features.

12. Measuring success and reach

We use services and programs to determine how our online offering is being used. In this context, we can measure, for example, the success and reach of our activities and activities as well as the impact of third-party links to our website. However, we can also try out and compare how different versions of our online offer or parts of our online offer are used (“A/B test” method). Based on the results of measuring success and reach, we can in particular correct errors, strengthen popular content or make improvements to our online offering.

When using services and programs to measure success and reach, the Internet Protocol (IP) addresses of individual users must be stored. IP addresses are fundamentally abbreviated (“IP masking”) in order to follow the principle of data economy through appropriate pseudonymization and thus improve user data protection.

When using services and programs to measure success and reach, cookies can be used and user profiles can be created. User profiles include, for example, the pages visited or content viewed on our website, information about the size of the screen or browser window and the — at least approximate — location. Basically User profiles are created exclusively pseudonymized. We do not use user profiles to identify individual users. Individual services from third parties with which users are registered can only assign the use of our online offer to the user account or user profile with the respective service.

In particular, we use:

• Google Analytics: Success and reach measurement; Google Analytics-specific data protection information: Measurement also across different browsers and devices (Cross-device tracking) as well as with pseudonymized Internet Protocol (IP) addresses that only exceptionally are transferred in full to Google in the USA “Data protection”, “Browser add-on to disable Google Analytics”.

13. Final provisions

We can adapt and supplement this privacy policy at any time. We will provide appropriate information about such adjustments and additions, in particular by publishing the latest privacy policy on our website.

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